Sunday, May 9, 2010

How To Solve Shopping Cart Abandonent

Apr
26

It can be frustrating, and expensive, to lose sales at the shopping cart stage.

Thankfully, shopping cart issues are typically a result of poor usability and poor process, and therefore reasonably easy to fix. The key to solving most shopping cart problems is to provide greater levels of transparency.

Let’s look at eight ways to super-charge your shopping cart conversions. We’ll use a cart you’re probably familiar with – Amazon’s – as an illustrative example.

1. Include Indication Of Progress



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